OUR IMPACT
Studies
Robust impact measurement: we know what works
GMC partners with 60 Decibels, who specialise in the “lean data” approach, and and draw on the expertise of Vivid Research and academics developing new models for measuring media impact from the University of Nairobi and Washington University.
Since 2017, GMC have run 12 Impact Measurement studies accross Guinea Bissau, Liberia, Sierra Leone, Nigeria, Mali, and Kenya.
Next: GMC’s biggest impact measurement yet starts in Somalia as the country’s first ever Born Perfect Caravans are launched with funding from the German Ministry of Foreign Affairs.
Live WhatsApp forums are also full of learnings GMC’s frontline network.